The context
Building from 0→1: A mobile tool to simplify appointments and social visibility. Ongoing solo-led product focused on helping entrepreneurs streamline bookings, showcase content, and centralize communications. All in one place!
Independent service providers — from beauty professionals to tutors — often juggle inconsistent bookings, fragmented communication, and the hassle of link-in-bio tools that weren’t built for them. Roopzy was born to serve this underserved segment with a mobile-first experience that merges scheduling, link sharing, and content showcasing in one seamless product.
I’m independently designing and building Roopzy from the ground up: conducting user interviews, mapping flows, creating interface designs, testing interactions, and refining the brand voice. The product is still in progress, but the goal is clear: make digital visibility and client management radically easier for small business owners.
The prototype brings identity, recent content and social proof into one public presence.
The profile establishes who the person is before presenting connection options.
The profile header groups the portrait, name, biography and location into one introduction.
Date selection comes before time selection, and the summary reflects the current choice.
Highlights
Challenge
Strategy
Execution
- Defined core flows: appointment setup, link-in-bio editor, and client view
- Designing user dashboard + visitor experience in light & dark modes
- Created early brand direction rooted in warmth, energy, and trust
- Building and testing first interactive prototypes to validate usability
- Currently developing the product as a web app MVP
Impact
1
2
0
4
What I Learned
Roopzy is sharpening my product prioritization muscle, teaching me to balance ideal experiences with what’s feasible in an early-stage build. I’ve also deepened my understanding of no-code tools, brand identity systems, and behavior-driven UX, all while staying grounded in the everyday struggles of real people running small businesses.
