The context
Designing seamless travel experiences across Europe and Israel. Contributed to UX and brand evolution for Holiday Finder, serving 2M+ annual users across flight and hotel bookings — with partnerships including Aegean, SkyMax, Travelcheck, and others.
Holiday Finder is a travel booking platform by We Are Move, created to unify flights and hotels into one smooth, personalized experience. The platform powers over 28 million travel combinations, serves more than 2 million users annually, and helps travelers save over 200,000 hours in search time.
As part of the design team, I contributed to the UX strategy and brand evolution — focusing on clarity, speed, and consistency. I also worked on custom partner flows, including the travel package interface for Aegean Airlines, ensuring alignment with each partner’s identity while maintaining a unified system.
Search criteria remain close to the first package results.
Putting prices directly in the calendar makes flexible travel dates easier to compare.
The package summary keeps price and trip details together while the hotel section adds visual context.
Consistent placement of ratings, flight details and price makes different offers easier to compare.
Highlights
Challenge
Strategy
Execution
- Designed a dynamic booking engine with personalized filters and real-time pricing
- Contributed to a modular rebranding effort, scaling design across mobile and desktop
- Supported partner-specific projects like Aegean’s travel packages
Impact
28M+
2M+
16.3M
5+
The partner experience leads with Aegean’s identity while preserving a recognisable search structure.
Filters and travel dates sit above results that combine the hotel, room, flight and price.
Travel-style categories offer an entry point for people who have not chosen a destination.
Location, guest reviews and amenities are grouped into a compact hotel summary.
The trip summary and next action stay together above the hotel content.
Selected flights and room details give people a starting configuration.
What I Learned
This project taught me how to systems that flex across brands, teams, and business models. I saw firsthand how small UX decisions — like default sorting or visibility of filters — had significant impact at scale. It also strengthened my skill in balancing performance, design consistency, and business partnerships in fast-paced environments.


